Circular spectacularReaching out to the niche luxury mobile phones market, Motorola with its AURA has certainly hit the extravagant nail-on-the-head.
With it’s impressive 62-carat sapphire crystal lens which highlights its circular display, it’s safe to say that visually this phone does not disappoint.
Yet, this high-end phone does a lot less than what should be expected from it, especially as it carries a hefty price tag.
Its 2-megapixel camera takes a not-too-great picture, but let’s face it, what attracts us to the Aura is not its ability to take pictures.
The menu button, which once pressed reveals a circular clock-like face looks striking, but unlike more practical phones on the market, requires a more lengthy selection process. However there’s a shortcut key that will save a lot of time and endless keystrokes. And if you don’t have perfectly manicured nails, the texting process may prove to be a little tedious.
However, what this phone lacks in applications, it certainly makes up with in style.
With the world’s first circular display is set against a stainless steel case, which apart from being heavy, it’s sleek, stylish and impressive to look at. Motorola’s eagerly awaited Swiss-made 200 part slide mechanism glides effortlessly, which certainly contributes to its luxury style.
And as for applications, web access is fast, reliable, and after you get over the feeling of reading through a ship’s window, its circular face becomes rather charming. Reading through a web page does involve constant scrolling as the display is small in comparison to the likes of the Apple iPhone or the T-Mobile G1, but the sapphire crystal lens makes this a breeze.
Overall the Motorola Aura ticks all of the luxury boxes. It’s sleek, timeless and is the perfect phone to show off with. Yet, we can’t help being slightly disappointed in the lack of attention to detail in its applications, camera and layout. We think it’s best to think of the Aura as the trophy-wife of the phone world, it’s great to look at and bring to social occasions, but that’s about it.
With it’s impressive 62-carat sapphire crystal lens which highlights its circular display, it’s safe to say that visually this phone does not disappoint.
Yet, this high-end phone does a lot less than what should be expected from it, especially as it carries a hefty price tag.
Its 2-megapixel camera takes a not-too-great picture, but let’s face it, what attracts us to the Aura is not its ability to take pictures.
The menu button, which once pressed reveals a circular clock-like face looks striking, but unlike more practical phones on the market, requires a more lengthy selection process. However there’s a shortcut key that will save a lot of time and endless keystrokes. And if you don’t have perfectly manicured nails, the texting process may prove to be a little tedious.
However, what this phone lacks in applications, it certainly makes up with in style.
With the world’s first circular display is set against a stainless steel case, which apart from being heavy, it’s sleek, stylish and impressive to look at. Motorola’s eagerly awaited Swiss-made 200 part slide mechanism glides effortlessly, which certainly contributes to its luxury style.
And as for applications, web access is fast, reliable, and after you get over the feeling of reading through a ship’s window, its circular face becomes rather charming. Reading through a web page does involve constant scrolling as the display is small in comparison to the likes of the Apple iPhone or the T-Mobile G1, but the sapphire crystal lens makes this a breeze.
Overall the Motorola Aura ticks all of the luxury boxes. It’s sleek, timeless and is the perfect phone to show off with. Yet, we can’t help being slightly disappointed in the lack of attention to detail in its applications, camera and layout. We think it’s best to think of the Aura as the trophy-wife of the phone world, it’s great to look at and bring to social occasions, but that’s about it.
Link: Motorola
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